American Family

A mutual company headquartered in Madison, Wisconsin, serving homeowners primarily in the Midwest. American Family also owns Homesite, a direct-to-consumer homeowners insurance brand.

Headquarters

Madison, Wisconsin

Claims phone

Check carrier website for current claims number

Xactimate

Uses Xactimate for estimates

What American Family is known for

  • Strong Midwest regional presence
  • Mutual company structure
  • Owns Homesite direct channel

Filing a claim with American Family

Practical tips for restoration professionals working American Family claims.

American Family adjusters are generally responsive but can undervalue complex scopes. Bring detailed measurements and material specs.

In hail-prone states, they may apply percentage deductibles. Confirm the deductible type with the policyholder before scoping.

Their supplement process works best when you submit a complete Xactimate estimate with photos mapped to each line item.

American Family tends to be reasonable on O&P when you clearly demonstrate the three-trade threshold.

Working with American Family in Xactimate

American Family adjusters write their property damage estimates in Xactimate. When you receive their scope, you can import it into Xactimate and run a line-by-line comparison against your own estimate. Focus on missing line items, incorrect quantities, outdated pricing, and omitted code upgrades. If you start with a PDF estimate from American Family, CapOut can convert it to an ESX file so you can load it directly into Xactimate for comparison.

Common deductible types

Flat dollarPercentage-based wind/hail

Frequently asked questions

File through the MyAmFam app, report online at amfam.com, or call the claims number listed on their website. An adjuster will contact you to schedule an inspection.

Yes. American Family adjusters write property damage estimates in Xactimate, making it easy to run line-by-line comparisons with your own scope.

American Family primarily serves homeowners in Midwest states including Wisconsin, Minnesota, Iowa, Missouri, Nebraska, and several others. Check amfam.com for availability in your state.

Convert your American Family PDF to ESX

Upload a PDF estimate from American Family. CapOut processes it and sends it directly to your Xactimate account.

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